Innovative Open source WEB technologies for everyone

Eshop Development

Reach the online market and increase your sales

Why should you proceed with building an online store?

Whether it is a startup or an established business expanding into online activity, creating its own online store is the first essential step toward a successful strategy. Unlike rented solutions, having a fully owned online store gives you greater freedom in terms of design and how the store operates. You can choose how to engage your audience and keep their interest, while also making improvements and updates without being dependent on the company that provides the platform.

Additionally, it provides you with:

A new purchasing audience

The online store helps businesses reach a purchasing audience through channels that would not be available otherwise. Product search engines like Skroutz and Bestprice are key sales channels, as are social media platforms. Properly leveraging these channels not only drives traffic to your online store but also ensures a quick return on investment for building the e‑shop. Our team is fully qualified and can guide you.

Increase in sales

At IOWEB, we believe that the online store we create should have as its primary goal the increase of sales. With this as our main guiding principle, we create stores that enhance the user experience and help them select the product or service they want quickly and easily. At the same time, you can provide them with more information to ensure that what they choose is exactly what they truly want.

Better customer support

You can provide better support to your customers using the internet and at a lower cost. This automatically leads to greater customer satisfaction, meaning a higher likelihood that they will choose you again.

24‑hour sales

No physical store can be open 24 hours a day, while an e‑shop never “sleeps.” Since your customers’ time is usually limited, creating an online store gives them the convenience to purchase what they want from the comfort of their home or via their mobile device, which can be the decisive factor in gaining new customers.

E‑shop technologies used in the market

The most popular platforms used in the market (as of 25/12/2025)

Magento Community + Magento Enterprise

Shopify / Shopify Plus

25%

Woocommerce

Prestashop

OpenCart

We recommend building an e‑shop using Magento or WooCommerce.

Magento

When the project has high demands: many product codes, very high traffic, multi-store or multilingual environments, complex price lists, B2B functionalities, or extensive integrations with ERP, CRM, and custom systems. It is the right choice when the e‑shop needs to be “built for growth” and support future scaling without limitations.

Woocomemrce

When the goal is faster implementation, lower initial cost, and simple daily management. It is suitable for small and medium-sized businesses, for e‑shops with simpler commercial flows, as well as projects that combine rich content, a blog, and SEO within the same system. It is ideal for flexible, functional solutions that can evolve gradually.

The e‑shop development process in three steps

Analysis

Through discussions, we understand how your business operates, define your goals, and determine the best way to translate them into the online store.

Design

After the analysis, we translate your design ideas into functional, modern layouts, ensuring that your audience interacts with the system while enjoying a pleasant and fresh online experience.

Development

At this stage, a cycle of programming, testing, and frequent communication begins to complete the construction of the e‑shop based on the functionalities and design principles we established.

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